International Auto Show iBeacon App

The San Diego International Auto Show integrated beacon technology, powered by Piper, to give visitors a new and engaging show experience. Utilizing Piper’s app and beacons, the automotive brands like Mercedes-Benz, Ford, Toyota and many more, delivered captivating mobile content and special messaging from the cars to nearby visitors as they walked past. Visitors only needed to have the free-to-download Piper App on their smartphones.

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